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Social media is a truly global phenomenon that has dramatically changed the way people communicate, in both beneficial and harmful ways, and has raised many ethical issues. The global nature of social media requires a multicultural approach to ethics, the impact of the technology on individual well-being requires a psychological perspective on ethics, and the moral implications of the technology can be examined in terms of both traditional ethical theory and theology. Christian leaders may unite these disparate perspectives through a careful examination of the underlying values and applying Heifetz’s theory of adaptive leadership.
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